A Few Tips

Working in South Korea may be a bit of a cultural change, particularly if you are used to working in a Western country. The adaptation of culture and ethics may take time, however it is important to be aware of the differences between the two societies.

This blog is intended to be utilised as a tool to help you gain further understanding in how to be a successful Public Relations practitioner in South Korea. It touches on important factors such as:

• The South Korean legal system
• Business Culture points
• The political structure of South Korea
• Media usage in South Korea
• And the South Korean economy

This information is compiled by the knowledgeable Public Relation practitioners of SunMedia, all of whom have had to make the transition of working in a Western country to South Korea. We hope this training resource will be of use to those of you who are looking to work or about to start work in the field of Public Relations in South Korea. A report has also been created to complement this blog.

Misc:

South Korean Currency:

The currency used in South Korea is The South Korean Won, usually just called 'Won'.

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Chaebols:

The chaebols are conglomerates of many companies clustered around one parent company. Chaebols tend to spread across industries and are family based.

Today, four major conglomerates employ more than half a million South Koreans and control the jobs of millions more: Hyundai, Samsung, LG, and SK.

Working Hours:

The South Koreans are known for their work ethic, they have one of the highest average annual work hours in the world.